Example of Placement, 30 x 60 Billboards are placed in the most visible areas.
We offer custom showings targeting all types of industries and demographics, including Hispanic, Asian, AA, Millennials, General Market, Families, Teens, Expectant Mothers, Construction Workers, Public Servants and more…
Your customers SEE your ads as they enter or visit the location. We use a Billboard Dimension of 30”H x 60”W.
Also included is a 8" x 8" Countertop Display and a Take One Box.
We provide 100% proof of posting, and our experience and ability to activate is unmatched in the industry!
Urban and rural communities have historically had different demographics, interests and opportunities. While the communications boom of the late 20th century, most notably the advent of the Internet, is blurring the lines somewhat, there are still broad differences. These differences often necessitate varied marketing strategies for companies wishing to sell to both markets.
The demographics of rural America have been changing in recent years. Some resort or recreation areas have seen an influx of new residents whose tastes and demographic profiles may be quite different from their neighbors'. However, generally speaking, rural residents still tend to be more homogenous than their urban counterparts and tend to share cultural and religious values. They are more likely to be blue collar than white collar, and tend to make less money on average. An ad campaign aimed at a rural market would therefore necessarily be different from one aimed at an urban market. A rural car dealership, for example, might stress affordability and a trusted brand over green technology or new design features, which might have more appeal at an urban dealership.
Rural areas are by definition remote from city centers; they therefore, do not enjoy the same easy access to major shopping venues that city dwellers enjoy. A marketing plan targeting rural consumers might rely on Internet sales or a partnership with stores already serving the rural area. Its message would be less likely divided into different versions for different consumer subgroups. A marketing campaign aimed at urban consumers might need to be broken into subsets to appeal to the many diverse groups within the marketing area. It would also need to be more unusual or aggressive to stand out from the sea of ads competing for urban consumers' attention.
You see us when getting groceries.
Reach Women 18-49
Women, with families and those trying to become pregnant.
Suggested Media Formats: Laundromats
You see us when you’re hungry